SEMA Show 2026Las VegasBooth 50257

Meet UPPF at SEMA 2026

We're exhibiting at the SEMA Show, November 3 to 6, at booth 50257 in the West Hall. Come see Hammerhead, Cobia and Manta up close and meet the team.

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Exhibitor

SEMA Show

Dates: Nov 3–6, 2026
Venue: Las Vegas Convention Center
Booth: 50257

Doors open in

Tue, Nov 3, 9:00 AM Pacific

When: Nov 3 to 6; Tuesday to Friday, 2026
Where: Las Vegas; Las Vegas Convention Center, 3150 Paradise Rd, Las Vegas, NV 89109, Booth 50257
Hours, Pacific time: 9 AM to 5 PM; Tuesday to Thursday. Friday 9 AM to 4 PM.
Who can come: Trade only; Open to the public on Friday, Nov 6. Register at semashow.com (opens in a new tab)

Find us in the West Hall

Booth 50257 is in the front row of the Restyling & Car Care Accessories section, a short walk in from the North Lobby.

Open the official floor plan

What you can see from UPPF there

The UPPF booth at the SEMA Show 2025 in Las Vegas, with a grey BMW M3 on display — The UPPF booth at SEMA 2025.

Why stop by

Some finishes deserve a closer look

01
See the film, not a photo of it
Color, depth, gloss and texture all look different in person. Compare Hammerhead gloss, satin and matte, and Cobia colors, side by side.
02
Already a UPPF dealer?
Tell us what you're installing, what your customers are asking for and what you'd like to see next.
03
New to UPPF?
Adding PPF to your services, growing your color range or looking at a dealer account: bring your questions.
04
Ask about the shop side
Free film samples for shops, three-day installer training and UltraFilmCut, with 40,000+ patterns.

Plan your visit

Four show days

Booth 50257 on the official floor plan

TueNov 39 AM – 5 PM PTOpening day
WedNov 49 AM – 5 PM PTTrade day
ThuNov 59 AM – 5 PM PTTrade day
FriNov 69 AM – 4 PM PTOpen to the public

Questions

SEMA 2026 questions

When and where is the SEMA Show 2026?

November 3 to 6, 2026, at the Las Vegas Convention Center, 3150 Paradise Rd, Las Vegas, NV 89109.

Where is the UPPF booth?

Booth 50257 in the West Hall, in the front row of the Restyling and Car Care Accessories section, a short walk in from the North Lobby. The official floor plan has it marked.

What are the show hours?

Tuesday to Thursday, 9 AM to 5 PM Pacific. Friday, 9 AM to 4 PM Pacific.

Can anyone go to SEMA?

SEMA is a trade-only show. It is open to the public on Friday, November 6. Register at semashow.com.

Which UPPF films can I see at the booth?

Hammerhead clear paint protection film in gloss, satin and matte, Cobia color PPF, and Manta films: ceramic window film plus films for windshields and sunroofs.

Can I book a time with the UPPF team?

Yes. Send us a note through the contact page and mention SEMA, or call +1-832-786-3388.

I can't make it to Las Vegas. What now?

Shops can request a free film sample or apply to become a dealer online. Car owners can find an authorized installer.