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UPPF Brand Guidelines

Boost Your Promotion with UPPF's Digital Brand Tools

Welcome to the UPPF Brand Guide, just for our customers!

Here, you can find UPPF logos and learn how to use them the right way. Download images and other materials that help you promote our products and grow your business. These tools are made to help you create strong marketing content and build your brand. Start exploring and make the most of what UPPF has to offer.

Brand colors

Official Color Palette Highlights

Primary colors

  • PANTONE® 296C
    UPPF Navy Blue
    HEX
    RGB
    1, 38, 65
    CMYK
    98, 42, 0, 75
  • PANTONE® 1585C
    UPPF Orange
    HEX
    RGB
    255, 111, 0
    CMYK
    0, 57, 100, 0
  • PANTONE® 320C
    UPPF Light Blue
    HEX
    RGB
    7, 190, 196
    CMYK
    96, 3, 0, 23
  • PANTONE® 124C
    UPPF Golden Orange
    HEX
    RGB
    240, 162, 28
    CMYK
    0, 32, 88, 6

Secondary colors

  • PANTONE® 2018C
    UPPF Orange
    HEX
    RGB
    255, 121, 31
    CMYK
    0, 70, 95, 0
  • UPPF Black
    UPPF Black
    HEX
    RGB
    0, 0, 0
    CMYK
    0, 0, 0, 100
  • UPPF White
    UPPF White
    HEX
    RGB
    255, 255, 255
    CMYK
    0, 0, 0, 0

Downloads

Download UPPF Logo & Assets

F mark

Logo

UPPF + slogan

Brand posters

Font

Montserrat

Font Style: Montserrat. The typeface used across UPPF materials.

Download font ZIP, 1.2 MB

Sharks

Work with UPPF

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